Anyone who has been developing an online store over the years knows how crucial high-quality product data and content are to success. For nearly six years, CIIB has been helping us manage our product data – from AI-powered support and image editing to SEO copy and translations – all in a structured manner and in strict accordance with our guidelines. What we find particularly valuable is the combination of modern AI and that crucial human touch: Experienced experts ensure, in the final stages, that even the most complex requirements are met with precision and that quality remains at the highest level at all times. This flexibility significantly reduces the burden on our internal resources, accelerates our time-to-market, and enables us to scale our seasonal business optimally.