In the content sector, we handle large volumes and have high quality standards – and this is exactly where CIIB complements us perfectly. Brand, product, and category texts, as well as editorial articles, are created with a focus on SEO and GEO and then translated into French and Italian so that we can effectively reach all language regions. In addition, the content is not only written but also neatly formatted and delivered on time in accordance with our guidelines. For our internal team, this means a noticeable reduction in workload and, at the same time, the continuous development of Coop Vitality’s online presence.