Getting started with CIIB through product data enrichment quickly showed us just how much operational burden can be taken off our day-to-day business. We now also rely on the team for marketing – from content creation and translations to graphic design, banners, and content management. The combination of these services from a single source helps us launch products and campaigns online faster and in a more structured manner. At the same time, we can dedicate more attention to positioning, offers, and innovation, rather than being tied up with detailed operational tasks.